Wednesday, December 12, 2012

Video- Part One


So you may have heard a lot about video being incorporated into every aspect of church services recently, and you might be intrigued by trying it out for your church, but where do you start? How do you integrate video into your communications strategy? Why should you add video content to your website and church services?

Even if your church is conservative and traditional video can can be a great communication tool. Video is not just for “those young kids” this medium can speak volumes to the human soul in ways like no other art medium. My hope is that in the next several weeks you can get some ideas and helpful tips for incorporating video into your services, and be inspired to try something new.

Maybe you recognize the need for video, but you don’t have time or energy to do one more thing, or maybe you are just starting to think about the possibilities, great! No matter where you are on the spectrum I hope you are able to take some steps forward in the next couple months. Video can be scary at first, but it can also be a great tool to communicating messages in a fresh way. 

Be brave, you can do it, and I am here to help you out. Over the next few posts I will be tackling all the video basics, from strategy to execution and giving you some resources to check out along the way. Use them, don’t use them, steal techniques and ideas and put your own spin on it. The resources are just a tool in your arsenal to help you out, figure out how each resource can be best served for your application and start running.

You made it through part one, that wasn’t too bad was it? Up next in our series we will discuss our foundation for building a video communications strategy.

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